- Members of the public lap up appearance of Mickey Mouse and his brand new Roadster Racer at spots around the capital
- Mickey Mouse arrives in London to mark the launch of Mickey and the Roadster Racers on Disney Junior and DisneyLife
- A team of eight engineers took eight weeks to create the model car inspired by the new series
- Mickey’s Roadster Racer seen at locations across London, including Charing Cross taxi rank, Southbank and a zebra crossing
Mickey Mouse has been spotted out and about on the streets of London with his new Roadster Racer from the brand new animated series, Mickey and the Roadster Racers, on Disney Junior and DisneyLife.
Mickey’s Roadster – ‘The Hot Doggin Hot Rod’ – was spotted at various locations across the capital. Commuters were surprised to see it lining up at the taxi rank at Charing Cross station, at Southbank and stopping at a zebra crossing in central London to let families pass.
Created by a specialist team of eight engineers and experts, the model car took eight weeks to build and was commissioned to celebrate the launch of Disney Junior’s new animated children’s series. Mickey and The Roadster Racers sees Mickey and pals – Minnie Mouse, Donald Duck, Daisy Duck, Goofy and Pluto – racing across the globe on action-packed adventures, including a dash across London to stop a crown jewel thief.
In a special London themed Mickey and The Roadster Racers episode due to air on Disney Junior and DisneyLife in May, Mickey and the gang attempt to track down a thief who has stolen the crown jewels, before returning them to the Queen.
The Roadster Racer model measures 2.4 metres in length, and features a ‘28’ on the side, which represents the year in which Mickey Mouse first appeared onscreen in ‘Steamboat Willie’ in 1928, 90 years ago next year.
Mickey and the Roadster Racers is on Wednesdays at 5pm on Disney Junior, and on DisneyLife.
About Mickey and the Roadster Racers:
Disney Junior’s animated Mickey and the Roadster Racers is a madcap car-racing adventure series for pre-schoolers led by Disney’s No. 1 star, Mickey Mouse, and his pals Minnie, Pluto, Goofy, Daisy and Donald – as well as a host of international guest stars. It made its television debut this April on Disney Junior, and airs on Wednesdays at 5pm. The series is also available on DisneyLife, Disney’s on-demand service.
About Disney Junior UK:
Launched in May 2011, Disney Junior reflects the emotional connection generations of consumers have to Disney storytelling and Disney characters, both classic and contemporary. It invites parents to join their child in the Disney experience of magical, musical and heartfelt stories and characters, while incorporating specific learning and development themes designed for kids aged 2-7.
Disney Junior’s series blend Disney’s unparalleled storytelling and characters kids love deeply with learning, including early maths, language skills, healthy eating and lifestyles, and social skills. In the UK, Disney Junior airs much-loved favourites including Doc McStuffins, Sofia the First, The Lion Guard, Captain Jake and the Never Land Pirates and Miles from Tomorrow, as well as local productions such as Henry Hugglemonster.
Disney Junior consecutively ranks as the number one pay TV preschool channel in the UK with kids.
To find out more about Disney Junior visit:
Twitter: Twitter : Disney Junior UK
Facebook: Facebook : Disney Junior UK
Disney Junior UK website: Disney Junior