A poll of 2,000 singletons found six in 10 want to ‘date up’ when it comes to love – a new trend where in order to better their lifestyle, meet new friends and have holidays, they are changing what they look for in a potential partner.
And 70 per cent believe getting into a relationship with someone who is doing well in life will improve their own.
While 72 per cent felt they had settled for second best in previous relationships, but now feel they could do better.
More than six in 10 (62 per cent) want to aim higher as they felt they deserved better, while 45 per cent claimed their ex-partner didn’t treat them well enough, and 37 per cent simply want the best for themselves.
Brandon Wade CEO from Seeking.com, which commissioned the research, said: “It is good to have the belief that you deserve the best.
“Finding love can be hard especially if you’re picky when it comes to certain traits, but as the old saying goes, there is someone out there for everyone.
“Previous relationships that ended will not have worked out for a reason which is why it is important to learn from those relationships and understand what you really want.
“It is clear singletons aren’t looking to just settle for anything that comes along these days and there is nothing wrong with that, it just might take a little bit longer to find but will be worth the wait.”
Finding someone who is honest, makes them laugh and is kind topped the list as the most desirable traits single people are looking for.
However, having a good job, a love for travel and owning their own property also made the cut.
But more than a third believe dating is harder now than it was five years ago, possibly because the way in which

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