A study of 1,016 adults found 36 per cent prefer not to confide in others over anything they consider to be ‘personal’, or ‘embarrassing’ (28 per cent). Other taboo topics kept off the agenda are menstruation, old-age, personal hygiene and menopause. This is despite celebrities including Lady Gaga, Davina McCall and James Argent, opening up about issues such as mental …

A poll of 750 parents and their children aged 6-16 found mums and dads see their youngsters being able to use public transport alone and being allowed to go to sleepovers or spend nights away from home as signs of growing up. But the biggest signs, they say, are walking to school without a parent or guardian (21 per cent) …

A study of 2,000 adults under the age of 35 found 43 per cent struggle to relate to the characters they see on the big screen. And 57 per cent think stereotypes are overused in films, with 30 per cent going as far as to say they have been offended by a movie cliché. While 29 per cent have refuse …

A study of 2,000 Brits found 21 per cent are their own biggest critic, but 27 per cent wouldn’t dream of saying some of the things they say about themselves to others. The typical day sees the average man say or think three negative things about themselves – a total of 1,095 a year, while women do so four times …

The study of 1,015 UK parents of children aged six months to five years found 69 per cent of fathers only felt they became a ‘true’ parent after sharing feeding responsibilities with mum. In comparison, 22 per cent of new mothers already felt that way the moment they saw their positive pregnancy test. A further 66 per cent of dads …

  A team of neuroscientists at Cardiff University have released the latest findings from a multi-year study exploring the short and long-term developmental impacts of doll play. In the study’s second year, researchers investigated the importance of what kids said while they play, and found children use increased language about others’ thoughts and emotions when roleplaying alone with dolls. This …

The average ‘gamer’ is a full-time professional, in his late thirties, and a dad of three, according to research. Far from being the cliché of an energy drinking enthusiast who stays up all night, the study of 2,000 adults found quite the opposite is true. Those who enjoy computer games are more likely to be family men, property …

By Victoria McNally // SWNS W/ VIDEO + INFOGRAPHIC Start preparing this year’s Valentine’s Day tweet now: Almost half of Americans in relationships want their partners to post more ’online PDA,’ new research reveals.  A recent survey asked 2,000 Americans — 97% of whom self-identified as having some experience with social media — to weigh on in the average …

Millions of families are now sharing the household chores following a change in domestic life under lockdown, research has revealed. A survey of 2,000 UK adults revealed 27 per cent have made positive changes since the beginning of the pandemic that they want to keep up long-term. For one in 10, the lockdown has seen the laborious task …

By: SWNS Staff // SWNS w/ VIDEO & INFOGRAPHIC As 2020 and the COVID-19 pandemic continue to put a damper on things, American women are turning to their makeup routines to feel a sense of control and comfort – according to new research. The survey asked 2,000 American women about how they’re staying positive and confident as their …