A study of 2,000 adults revealed the top 40 things people only typically do when abroad, with dining out daily coming top (47 per cent), followed by drinking at the airport (29 per cent) and not worrying about money (29 per cent).
Wearing swimwear as underwear (26 per cent), chatting to strangers (23 per cent), and taking a complete break from technology (21 per cent) also made the list.
It also found nine in 10 (91 per cent) confess to have a ‘holiday alter-ego’, with 17 per cent claiming to have missed ‘holiday them’ during the pandemic.
With travel set to boom again in 2022, the research was commissioned by Walkers, Doritos and easyJet Holidays to celebrate a new partnership, offering Brits the chance to win a holiday every hour.
Katherine Cook, spokesperson for Walkers, said: “After years of travel restrictions, we know the nation has missed having the freedom to travel and make memories with friends and family on holiday, and in turn missed their happier and more carefree
holiday alter-egos.
“Our study shows just how much Brits enjoy being their holiday self – letting all their worries and self-consciousness go when abroad.
“The list of holiday moments features lots of food and fashion related scenarios which reflect how people become more carefree on their holidays, showing a positive behaviour change.
“So, what better way to celebrate the return of summer holidays than by reuniting our customers with their beloved holidays abroad?”
The study also found the good weather (43 per cent), anonymity (29 per cent) and increased confidence (17 per cent) experienced abroad cause people to act out of character.
Those aged 18-24 are most likely to have a holiday alter-ego, with 97 per cent of this age group claiming to act differently while abroad.
However, while this decreases slightly with each generation, even 89 per cent of those
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