It takes the average Brit 72 minutes to pack their holiday suitcase – with four in 10 describing their technique as ‘strategic’.
Nearly half (49 per cent) label themselves as ‘neat’ packers but 23 per cent call it ‘chaotic’.
The poll of 2,000 holidaymakers found the packing process makes 39 per cent feel very stressed, with 25 per cent always finding it easier on the way out than coming home.
But a quarter reckon it’s one of the best things about going away, despite 22 per cent admitting they always end up taking too much.
The research was commissioned by Avanti Travel Insurance, to highlight their cruise insurance offering.
The company partnered with British designer Dame Zandra Rhodes, and author and commentator Henry Blofeld, to share tips on how to strategically pack for your next holiday while keeping the cost down.
Dame Zandra Rhodes said: “Taking garments from day to night with some accessories and a change of shoes is a must for a holiday.
“Depending on where you are cruising to, it can get cold in the evenings, especially if you are walking around the deck.
“Pack a brightly coloured pashmina or scarf to drape around you and it will transform any outfit to the perfect night time look.”
When it comes to the holiday prep, 58 per cent will write a checklist of everything they need – with nearly a sixth (14 per cent) doing this more than two weeks in advance.
Women are more likely to do the packing than men, but surprisingly, 43 per cent of males claim they do this themselves.
Cost of living strain means no new purchases
It also emerged 68 per cent tend to repack if it has been done by someone else – with females more likely to do this.
Nearly six in 10 (57 per cent) will take the same items away with

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